Story Point
A children’s story reading app features AI voice-cloning technology, allowing parents and caregivers to record their own voices to narrate stories.
Areas
UX research, wireframe,
prototype, user interface
Year
2025
About
Story Point – a story reading experience for children that integrates seamlessly with a smart reading pen to enhance the way children interact with books. With the feature of AI voice-cloning technology, parents and caregivers can create custom voice recordings to narrate stories, giving children the option to choose from different voiceovers for each book.
Whether it’s the comforting sound of a loved one’s voice or a variety of fun voices, children can listen to stories read aloud in a familiar, encouraging tone that increases engagement and promotes independent reading.
Colour story
Primary
#009699
Secondary
#C34665
Secondary
#72EAE8
Secondary
#FFFFFF
Secondary
#IFIF24
Secondary
#5F5F66
This colour story is inspired by the imaginative journey of entering an enchanted forest.
Teal, the primary colour sitting between blue and green, captures this feeling of wonder — reflecting both the peacefulness of nature and the thrill of new discoveries, as well as the endless curiosity that comes with exploring open horizons.
For the secondary colours, two contrasts deep rose and aqua blue have been used to enhance the sensory experience, their warm and cool tones create a lively visual balance, symbolizing the emotional ups and downs found in layered storytelling. Black and white represent the cycle of night and day, adding a sense of structure and contrast to the overall palette.
As tertiary touches, orangish brown and creamy yellow bring a cozy, earthy richness. These colours represent the hidden amber-like treasures found deep in the forest, adding depth, and a bit of magic to the visual story.
Tertiary
#C75300
Tertiary
#FFF5DD
Secondary
#72EAE8
Secondary
#FFFFFF
Tertiary
#C75300
Tertiary
#FFF5DD
Wireframes and
low-fidelity prototype
Following user interviews on children’s reading habits and parents’ challenges, key insights were gathered to shape the design process. Wireframes and a low-fidelity prototype were then created to visualize solutions that enhance reading engagement and support parental involvement.
UX Research
"I enjoy the moments when my children read or tell me their findings, but managing their reading progress while balancing my work schedule is a challenge."
Amelia
41
Malaysia
Business owner
Married with 2 children
Master degree
The Netherlands
Biography
Amelia is the owner of a creative agency, juggling a busy work schedule that often extends into weekends. Despite the demands of running a business, she prioritize spending time with their children, focusing on fostering their independence and enhancing their education
Goals
Foster her children’s independent reading by overcoming language barriers, maintaining consistent storytime despite a busy schedule, using better tracking tools, avoiding excessive screen time, and accessing curated book recommendations.
Challenges
Struggles with language barriers in reading Chinese stories, has limited time for consistent storytime, seeks better tracking and communication tools, prefers non-digital reading experiences, and desires curated book recommendations to support her children’s learning.
"Reading stories to my child is important to me as it nurtures creativity, inspires new ideas, supports language development, and strengthens our bond."
Samuel
42
Hong Kong
Project manager
Married with 1 child
Master degree
The Netherlands
Biography
Samuel is a project manager in medical robotic industry with a routine workday that involves balancing professional responsibilities and taking care of his daughter, including school drop-offs when needed. His job is marked by time constraints project milestones, constant problem-solving, and decision-making, keeping him busy throughout the week.
Goals
A solution that helps him introduce new books, manage limited storytime effectively, balance work and reading, and access age-appropriate resources with the ability to purchase books directly for his child’s development.
Challenges
Faces challenges in introducing new books, managing limited storytime, balancing work with storytime, finding age-appropriate reading resources.
"Reading together before bed is not just about learning; it’s about bonding, laughing, and exploring interests as a family, but time and language barriers often make it stressful."
Camila
40
Hong Kong
Senior manager
Married with 2 children
Master degree
The Netherlands
Biography
Camila is a senior manager in bank industry with a busy lifestyle, balancing demanding work and taking care of two children. Despite the lack of personal time, she finds joy in organizing quality moments with her children, prioritizing family over everything else.
Goals
Improve storytime by overcoming language barriers, finding more time for reading, and encouraging her son’s self-motivation to read independently.
Challenges
Faces challenges with language barriers, limited storytime, and her child’s lack of motivation to read independently.
"I feel very stressed about not having enough time for regular storytime with my child, which affects her motivation to read on her own."
Emma
42
Hong Kong
Full-time mom
Married with 1 child
Higher diploma
The Netherlands
Biography
Emma is a dedicated housewife who spends her days taking care of her child, studying together, and managing household chores. She only finds personal time after 10pm during weekdays, when she can unwind with a bath, relax with her phone, and enjoy a brief moment of relaxation.
Goals
Find more time for reading story, overcome language barriers, expand her knowledge in various subjects, and reduce stress around scheduling.
Challenges
Struggles with finding time for reading story, faces language barriers and lack of knowledge in certain subjects, and feels stressed about scheduling.
"Storytime is not just about reading, it’s about bonding, learning new things, and reinforcing important messages."
Elizabeth
41
The Netherlands
Full-time mom
Married with 1 child
Master degree
The Netherlands
Biography
Elizabeth is a housewife with a well-organized routine, managing her child’s school prep, after-school care, and extracurricular activities like drawing and swimming. After preparing and enjoying dinner together, she has some personal time as her daughter becomes more independent.
Goals
Create a more engaging and consistent storytime routine for her child, balancing screen time with focused reading, while managing time and energy constraints.
Challenges
Struggles with her child’s lack of focus during storytime, time and energy constraints, balancing routine and flexibility, and over-reliance on technology, which impacts the quality of reading sessions.
Persona
Story point's product discovery is driven by user interviews, shaping personas that reflect children’s reading habits and parents’ challenges. These insights guide features that boost engagement and support parents. Focused on real needs, the product creates solutions that make reading easier and more enjoyable for families.
Pain points
After conducting user interviews about parents’ challenges with children’s storybook reading, common pain points such as difficulty in engaging children and finding age-appropriate content were identified.
These insights were summarized to better understand the obstacles parents face and inform potential solutions to enhance the reading experience for both parents and children.
Language & communication barriers
Parents face significant language barriers, including challenges with Chinese dialects, English pronunciation, and vocabulary. These difficulties often lead to interruptions for translation or dictionary use, disrupting the natural flow of the reading experience.
Time & schedule constraints
Due to a busy schedule and fatigue, parents struggle to find time for regular storytime, leading to rushed sessions and concerns about her child’s development and reading motivation. The lack of consistency and interruptions during bedtime affect both the quality of engagement and the bonding experience.
Child’s focus & emotional sensitivity
Parents struggle to keep her children engaged in storytime due to distractions and varying interest levels. The lack of self-motivation, sensitivity to certain storylines, and focus on media platforms further hinder the reading experience.
Desire for accessible reading resources
Parents desire an app that tracks reading progress, offers communication tools, and provides guidance on child development with age-appropriate book recommendations. While some parents value the convenience of digital tools, they concerned those may limit the depth of the reading experience and prefers an easy way to purchase books directly from the app.
Language barriers & challenges
Parents struggle with language barriers, including varying dialects or English pronunciation difficulties, which disrupt the flow of storytelling and can lead to frustration. These challenges affect both the quality and continuity of the reading experience.
Balancing time & engagement
Parents face time constraints due to busy schedules, limiting the time they can spend on storytime and impacting the quality of engagement with their children. This often leads to rushed sessions and feelings of guilt or stress over missing important bonding moments.
Balancing educational goals with emotional bonding
While parents recognize the importance of education through storytime, they prioritize emotional bonding and connection with their children. However, distractions like digital media and emotional sensitivities can make it difficult to maintain focus and foster a love of reading.
Desire for convenient tools & resources
There is a strong need for tools, such as apps, that can track reading progress, offer tailored book recommendations, and provide guidance on child development and reading strategies. These features would help parents stay engaged and informed about their child’s reading journey despite time limitations.
Insights
